So, its a new year and with it comes new year resolutions, many of which we won't keep until the end of the month, let alone the end of the year! One of the big changes many people try to make is to stop smoking. I have already seen many adverts on the television promoting a range of products to help people achieve this goal. But lets be honest smoking patches have been around for years, there is also some nasty tasting gum, nicotine inhalers, lozenges and even nasal sprays.
So why is it that people find it so hard to stop smoking? Cigarette packaging contains warning messages and sometimes some disturbing photographs, yet these seem to have little effect. So what is it that will get smokers attention?
I was reading on the BBC News website this morning that 'People who smoke are being encouraged to stop by being shown what they may look like in 20 years time if they do not kick the habit.'
"Ageing machines" are being placed in chemists where members of the public will be able to see how smoking can cause premature ageing. A morphed photograph will be shown alongside their current photograph to try and achieve as much shock value as possible. In a society where people are more concerned with how they look than ever before will this be the approach needed to help people give up for good?
http://news.bbc.co.uk/1/hi/scotland/glasgow_and_west/8472144.stm
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